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A TIP FROM EMILIO: Video on How to Remove a Run Short Liner

Posted by Emilio De Soto on

A TIP FROM EMILIO: Video on How to Remove a Run Short Liner

(Feel free to share!) If you own run shorts that have lasted for many years, eventually you may notice that the liner has lost elasticity and support. There are also those who like to run with Tri Shorts underneath for additional support, to keep you warm on cold morning runs, or for swim-to-run bricks. In this video Emilio shows you a quick and easy way to remove it.

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A TIP FROM EMILIO: WASH YOUR HELMET...AND YOUR BIKE SHOES....AND YOUR RUNNING SHOES......PLEASE!

Posted by Emilio De Soto on

A TIP FROM EMILIO: WASH YOUR HELMET...AND YOUR BIKE SHOES....AND YOUR RUNNING SHOES......PLEASE!

When was the last time you washed your bike helmet, your bike shoes, and your running shoes? If you have been wearing them, and haven’t done so in the past few months, they probably stink. If you can’t smell it, ask someone else to, then look at their face…the truth comes without words being spoken. HELMET: Are the straps white with salt deposits, and are the little pads slippery from sunscreen and hair product, and is the outside stained with grime? I rinse my Rudy Project Helmet after almost every ride. It is 7 years old and looks brand new...

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If We Build It, Will You Come?

Posted by Tracy De Soto on

If We Build It, Will You Come?

by: Tracy M De Soto, Mother, CFO, Attorney, Triathlete I hope you're not getting sick of my preaching about providing clothing for women of all sizes!  It is truly a passion of mine and I'd like to figure out how to do it in an efficient and cost-effective manner, especially given that I'm the CFO.  Here's the dilemma: we used to receive requests from our retailers that we should carry larger sizes. I would reply to that request with "Great!  How many do you want?" to which most would reply, "Uhm....well, I'm not sure.  Maybe 1 or 2."  Well, after...

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Sunshine and Daydreams (and Sunscreen and Skincooler)

Posted by Tracy De Soto on

Sunshine and Daydreams (and Sunscreen and Skincooler)

           by CFO/Attorney/Mother/Triathlete, Tracy M. De Soto                 As Southern California was just catapulted into summer (I'm not complaining after our cold and wet winter) I was reminded how much the sun plays a roll in my daily life.  I learned that I could not live in the Pacific Northwest.  I simply could not.  I love the sun and I love Southern California.  I realize this love of the sun is somewhat controversial.  After all, we have learned the sun can cause skin cancer and we certainly know that is accelerates aging.   So what are we taught to do to combat...

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Make America Great Again? We have been doing our part for 27 years.

Posted by Emilio De Soto on

Make America Great Again? We have been doing our part for 27 years.

We make 98% of our products right here in San Diego California. We emphasize this because it actually makes a difference. While we always want you to choose De Soto because you love the product, we also want you to feel good about the company that produces it.   Everyone of our employees works full time, they are never required to work overtime, and they all make well over minimum wage, plus medical insurance, plus paid holidays, and other benefits for themselves and their families. They even get their birthday off with pay. This is a sharp contrast to the...

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